About
As consumers are emerging from the disruptive impact of the coronavirus pandemic which has dramatically altered shopping behavior in the new normal - another dynamic has developed that has already begun to shift consumer behavior - inflation. Join our webinar to learn how these short-term shifts taking place and item price sensitives have impacted the way consumers shop, the enduring effects on shopping patterns if inflationary pressures persist and the data-driven strategies that c-stores can apply today to maintain sales volumes in the face of price pressure and sustain shopper loyalty.
When
Thu, Jun 9, 2022 · 2:00 PM Eastern Time (US & Canada) (GMT -4:00)
Presenters
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Jason Zelinski
Client Director, Retail
Jason is a 20-year retail veteran, whose work passion is using data to help retailers bring delight to consumers by ensuring the right products and offers are available on shelf, in app, and on mind. The first half of his career was spent in with Walmart & Sam’s Club in Merchandise Operations followed by NielsenIQ where he works with leading retailers in the Grocery, Drug, and Convenience channels. When not helping retailers meet their goals, Jason enjoys adventuring in his home state of Maine with his wife, Emily, and children.
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Lorelei Bergin
Vice President of Retail Analytics
Lorelei Bergin is the Vice President of Retail Analytics with NielsenIQ, an information services company based in Chicago, IL. She is an accomplished practitioner and recognized thought leader on retail and analytic strategy. Lorelei specializes in business intelligence, data monetization and valuation, master data management, data warehouse design, and data governance. She leads multiple retail accounts delivering data-driven and actionable insights on price, promotion, product attribution, assortment, omni channel market share, shopper behaviors, and supply chain. Prior to joining NielsenIQ, Lorelei was a Senior Consultant/Architect for over a decade serving retail, manufacturing, government, and healthcare industries.

Lorelei was instrumental in founding the Business Intelligence & Analytics concentration for Middle Tennessee State University which was ranked #4 in the US for Best Masters Programs by Best Value Schools in 2021. She has taught as an adjunct professor at both MTSU and Belmont.
She works with the nonprofit Women in Technology of Tennessee, Co-chair of the Nashville Analytics Summit, and instructs STEM and Coding Camps for Metro Nashville Schools. She holds a Bachelor of Science Degree and Master of Science Degree from Middle Tennessee State University.
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Lori Buss Stillman
VP, Research, NACS
Lori Buss Stillman is the Vice President, Research for NACS. Joining NACS in 2000, Lori leads the association’s industry-leading research portfolio, which includes the NACS State of the Industry suite of products and events, the Convenience Tracking Program (CTP) that provides moment-of-truth insights into shopping behavior, monthly data insights from the CSX database and other research and insights programs critical to the convenience and fuel retail industry.

Stillman has a deep background in data analytics, decision support, business development and consulting. Most recently, she served as executive vice president of analytics, insights and business intelligence for Advantage Solutions. She also has served as senior vice president of new client acquisition for Information Resources Inc., vice president of marketing and business development for WEBCO General Partnership, and senior vice president of strategic business development for Nielsen.

Stillman earned a B.A. in business communications from Maryville University. She is active in the advancement of our industry, holding board level positions with the NACS/Coca-Cola Retailing Research Council, Conexxus and with the Western Michigan University Food and CPG Marketing Program Industry Advisory Board. She is also a frequent speaker on the disruption taking place across the retail landscape.

Lori makes her home in Northern Virginia, with her husband and daughter.