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About This Webinar

For C-Store HR and store operations leaders, the stakes have never been higher and the challenges have never been harder. Employee churn was 150% last year — the highest it has been since 2012, according to the NACS State of the Industry Compensation Report.

Today, retail employees are demanding gig-like flexibility and more fulfilling work. They expect better wages, growth opportunities and wellness benefits. And, they want to work for brands they believe in and that will believe in them.

The C-Stores that lean into creating great workplaces and engaging their employees will be the ones that win long term.

In this webinar, we share best practices for acquiring and retaining talent, taken directly from the playbooks of the leading C-Store brands. We break down what’s resonating today with employees and where employers should focus their efforts.

When: Thu, Dec 15, 2022 · 2:00 PM · Eastern Time (US & Canada)
Duration: 1 hour
Language: English
Who can attend? Anyone with the event link can attend
Dial-in available? (listen only): No
Featured Presenters
Webinar hosting presenter
National Sales Manager, NACS
Ted Asprooth is a 33 year veteran of B2B Publishing in the Convenience Store Channel. He is responsible for launching trade magazines and conferences over his career. Plus creating many of the current Convenience Store Industry awards that are given out every year to honor the best in the channel. This also includes the new 2022 FMN Fuels Innovator of the year award that was presented this year at the NACS convention. Currently he is working with NACS and supporting the different media platforms for both FMN and NACS.
Webinar hosting presenter
Division Vice President, Kum & Go
Kum & Go is a multi-generational, family-owned convenience store chain based in Des Moines, IA. Currently in 11 states with over 400 locations and 5,000 associates. For over 60 years, Kum & Go has been dedicated to making days better for its associates, customers, and communities through philanthropic and sustainable efforts. Kum & Go is part of a family of business under the Krause Group umbrella.

Ashley is the West Division Vice President of Operations. She has previously held roles in human resources and field operations throughout her 8 years with Kum & Go. She was part of the steering committee for the human capital initiative implemented starting in 2018. Ashley attended Kansas State University, earning a degree in Architecture. Later, she completed master’s degrees in business and human resources. Ashley resides in Norwalk, IA with her husband, daughter, and son. They enjoy golfing and attending K-State football together as a family.
Webinar hosting presenter
Chief Customer Officer, Legion
Michael is the Chief Customer Officer at Legion. He has 30+ years of retail Workforce Management, store operations, and technology experience. He spent 16 years leading the Retail and Hospitality Services Practice Group at Kronos. His passion for Retail WFM is rooted in the ten years he was Director of Store Technologies at Gap Inc. Previously, Michael led the Kronos Services Group at Axsium. After being a customer, vendor, and consultant, he has a unique vantage point, which makes him a trusted partner when showing retailers how they can use Legion WFM to optimize labor efficiencies and empower frontline employees.
Webinar hosting presenter
Head of Content, Zipline
Emily Lane is Head of Content at Zipline, helping best-in-class brands bring their corporate strategies to life in stores through better communication. Prior to Zipline, Emily spent 10 years managing store communication at major retail brands like Gymboree, Gap and Old Navy